Research is an invaluable tool to maintain the competitive advantage of your firm amid the fast pace of the telecommunications and broadcasting industries.
Our extensive research capabilities coupled with our experience and expertise enable our clients to c-Ahead, c-Sharp, c-Changes and c– Results from LYA Research mandates.
LYA c-Ahead research includes both primary and secondary research on all aspects of services and product, including product definition, distribution, promotion as well as price in addition to technology and regulatory research.
As examples, LYA research mandates will help you :
- Benchmark your services and capabilities against your competitors or within a given area or country
- Launch new services and products with appropriate pricing strategies, for either retail or wholesale b2b applications
- Conduct primary research to assess behaviours and perceptions of consumers and businesses towards specific products and products
- Assess how different jurisdictions are treating specific new services and opportunities from both policy and regulatory perspectives
- Compare the quality and performance of broadband services on a worldwide basis.